buzzwords

February 24, 2011
The “Buzzword” That Most of the Fitness Industry Lost Sight Of

Scenario: Prospective Client: “My goal is to lose two pant sizes. So what do you do?” Trainer: “I’m a Certified Personal Trainer / Fitness Coach / Wellness Coach / Life Coach that specializes in functionaltraining and also prescribes corrective exercise after a movement screen to improve my client’s mobility and movement.” “specializes / (specialist),” “functional,” “prescribes,” “corrective exercise,” “screen/assessment,” “mobility,” “movement” — Dear “trainer” / “Coach,” you are […]

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